Posts by growthzone

Expanding Mental Health Benefits Source: My Benefit Advisor In the past couple years, many employers have expanded their company’s mental health benefits as a show of support for potential jobseekers, employees and their families. The intention is to help promote employee wellbeing through better access and improved benefit levels for those feeling stressed about personal…

General Appropriations Bill Signed, but More Budget Work Remains Sources: PA Chamber of Business and Industry After several weeks of deadlock and stalled negotiations, Gov. Josh Shapiro signed Pennsylvania’s $45.5 billion budget Thursday after Senate President Pro Tempore Kim Ward convened the Senate for session to finalize the spending agreement. Sen. Ward announced the sudden…

Networking is a Bad Word. Build your Network Instead By Chris Berleth “Bad WORD!” A few years ago, my wife and I decided to teach our young sons to call out curse words by proclaiming, “BAD WORD!” whenever they heard one. As bad words would pop up, we would help to identify them and give…

Eight Qualities of High Potential Employees by McKonly & Asbury on July 28, 2023 While work habits and performance can vary among employees, there are always those who stand out. They show up on time, work diligently throughout the day, and exhibit signs that they are happy with their work and the company. These are…

4 Forward-Thinking Sales Strategies to Embrace in 2023 Source: US Chamber of Commerce Author: Emily Heaslip, US Chamber Contributor Sales strategies in 2023 will incorporate more technology and smarter demos while seeking to generate high rates of customer loyalty. As business leaders start to look forward to the new year, it’s worth taking stock of…

Email Marketing Trends to Grow Your Business SUMMARY Email marketing remains a crucial tool for businesses due to its direct reach to subscribers, bypassing algorithms of social platforms. Businesses should focus on nurturing relationships through emails by providing value-added content, including insider tips, trending news, and solutions to customer problems. Pairing email marketing with regular…