Posts by tacrayton

This or That? – New Business Decisions Source: McKonly & Asbury Starting a new business is exciting! It is a new venture that follows a passion or dream. Starting a new business also means new responsibilities. With new responsibilities comes many decisions to be made. This can be very daunting and overwhelming for a business owner. How…

Delegation Done Right: Free Yourself and Empower Your Team Delegation is a leadership multiplier. Done right, it empowers your team, builds future leaders, and gives you back time to focus on strategy. Why it matters: Leaders who master delegation grow faster. Gallup found they generate 33% more revenue than those who don’t delegate effectively. Delegation…

Understanding the Workforce Shift With Millennials and Gen Z now comprising most of the workforce, businesses must rethink their approach to employee benefits. These generations prioritize flexibility, mental health, financial wellness, and purpose-driven work environments over traditional perks. In a competitive job market, offering the right benefits package can significantly impact talent attraction, retention, and…

5 Customer-Focused Strategies to Build Loyalty and Drive Growth Customers expect businesses to prioritize their needs, and those that do see stronger loyalty and growth. A customer-first mindset doesn’t require big budgets—just smart, intentional strategies. Here’s how: Personalize Every Interaction – Use simple tools to track preferences and offer relevant experiences. Deliver Seamless, Empathetic Service…

Columbia Montour Chamber Supports Permanent Extension of 2017 Tax Cuts The Columbia Montour Chamber of Commerce is joining business organizations across the country in advocating for the permanent extension of key provisions from the 2017 Tax Cuts and Jobs Act (TCJA). The Chamber, aligning with nearly 500 business groups led by the U.S. Chamber of…

How Small Businesses Can Lead Innovation Small businesses are driving innovation—embracing trends that fuel growth and resilience. Sustainability is a competitive edge, as eco-conscious consumers demand greener products and practices. E-commerce continues to grow, with social commerce and omnichannel strategies reshaping the landscape. AI adoption is accelerating, streamlining operations, improving customer engagement, and enhancing decision-making.…

Organizations and Individuals Recognized at Annual Awards Ceremony Member businesses and individuals of The Columbia Montour Chamber of Commerce were recognized during the organization’s Annual Awards Ceremony, sponsored by PPL Electric Utilities, on Wednesday, February 27, 2025, at the Frosty Valley Resort in Danville. Approximately 250 guests attended the evening event, which celebrated outstanding member…

Local Business Partnerships Strengthen Communities and Drive Growth Strategic partnerships expand reach – Small businesses can attract new customers, reduce costs, and strengthen their local presence by collaborating with complementary businesses. Joint events boost visibility – Pop-up shops, community festivals, and charity partnerships create opportunities for cross-promotion and increased customer engagement. Shared marketing maximizes impact…