The Archive

Costumes, TV Specials, and the Chamber Code of Conduct A holiday message from Chris Berleth, President, Columbia Montour Chamber of Commerce   “…and on earth peace, goodwill toward men.” Costumes Homemade Charlie Brown costumes never looked so good as the Berleth clan pulled off this Halloween. The Berleth family Halloween costumes were inspired by the…

5 Biggest Challenges Small Businesses Face Right Now Source: CO- (a publication of the U.S. Chamber of Commerce) As small business owners take stock of their performance metrics and look forward to the year ahead, many are feeling more optimistic than in the past. The most recent MetLife and U.S. Chamber of Commerce Small Business…

5 Content Marketing Strategies for Small Business Owners Summary Small businesses can benefit from content marketing as a way to attract and engage customers. Define your ideal customer’s needs, motivations, and behavior patterns to tailor content. Create content that provides solutions to problems and helps achieve goals. Incorporate a call-to-action into your content, such as…

Economic Viewpoints: Holiday Shoppers Lean on Discounts and ‘Buy now, pay later’ Source: Curtis Dubay, Chief Economist, US Chamber of Commerce The first weekend of the holiday shopping season shows consumers are spending, but they are looking for discounts and making more use of ‘Buy Now, Pay Later’ as they contend with inflation and rising…

The Advantage of a Well-Designed Communication and Education Strategy in Employee Benefits Few business owners would disagree that a comprehensive employee benefit program plays a critical role in the acquisition and retention of key talent, fostering employee well-being and contributing to the overall success of a company. To ensure that employees can fully understand and appreciate…

The Curse of Perfectionism: Why It Hinders Workplace Productivity Perfectionism can be a hindrance to workplace productivity, as employees who focus too much on making things perfect waste time and miss deadlines. The pursuit of perfection is driven by a fear of failure and can lead to negative personal consequences such as stress, burnout, and sickness.…